The collection is born from the concept of “delivery,” a very personal theme for the designer.
For many years, Tania Marcial worked delivering pizzas while studying fashion, just before her career began to take off.
Delivery is hard and precarious work, but it also provided her with countless experiences and visual references that enrich this proposal.
The collection presents different roles that shape this narrative: the couriers, exposed to harsh weather and temperature contrasts, and the consumers of delivery, waiting at home with a comfortable and relaxed appearance, each with their own lives, aesthetics, and stories.
This collection involved a lot of research. Several fabrics are created from scratch, using different techniques and manipulations to add texture to the pieces.
Typography and color contrast play an important role, forming texts and abstract compositions that create “prints.” These typographies were designed based on the concept of the collection, using words like “mojao,” “cancelao,” “express,” “bochorno”, etc.
It is a maximalist collection in terms of styling, colors, and ways of combining everything, pushing boundaries with attitude, street style, politics, and sarcasm.