080 BARCELONA FASHION SHOWROOM WILL BOOST THE INTERNATIONALIZATION OF CATALAN FASHION

080 Activitats
17 Jan 2017 - 00:00

After two successful editions, 080 Barcelona Fashion and the Fashion Cluster of Catalonia (MODACC) team up again to organize a new edition of 080 Fashion Showroom within the 19th edition of 080 Barcelona Fashion framework that will take place from January 30th to February 3rd at National Theatre of Catalonia (TNC).

080 Fashion Showroom is a professional showroom and sales' space that forms part of the commercial side of 080, with the aim of promoting business and business contacts between Catalan fashion brands and international buyers. The purpose of the 080 Fashion Showroom is to strengthen the commercial side of the 080 fashion show and to boost its ability to generate international business for the fashion sector. In its third edition it will present nearly 20 brands from the Catalan textile-fashion sectors like Escorpion, Punto Blanco, Wom&Now, Loa by Lidia Aguilera and Yerse, that will be present on the 080 catwalk. The showroom will host other brands like Guitare.

This commercial activity will be complemented by an inverse trade mission, consisting of international buyers. Two weeks before the event, fifteen representatives from countries such as the United States, China, Mexico, Russia, Italy, France, Belgium and Japan have already confirmed their participation. The group includes prestigious buyers, agents and / or distributors. Looking ahead to 2017, the intention of 080 and the Modacc cluster is to complement the attraction of buyers from large chains and commercial agents with buyers for online fashion sales platforms from around the world.  

Over the week’s duration of the fashion shows, B2B meetings will be organized between the firms present in the showroom and members of the trade mission. The business meetings will be complemented by a program of activities within 080 to enhance networking, which will be a novelty of this winter edition.
 
On the other side, the 19th edition will be home to Barcelona Fashion Summit, which has established itself as a must-go event for the professionals in the fashion industry. This discussion forum organized by Moda.es brings together the main executives of the sector around a program of conferences and round tables by 1st level speakers. This 5th edition of the forum will focus on “Next Generation: the future of the business of fashion”, which will tackle aspects like the new generation of business leaders, who are the new consumers and innovative management tools and systems with experts from top companies like Grupo Cortefiel, Desigual, Zalando, Alibaba, Tous, Garrigues, Hawkers and Aristocrazy. Barcelona Fashion Summit will take place on February 2nd at the Main Hall of TNC, within the parallel activities’ program.

Finally, we remind you that the registration period has already been open for the professional public to attend 080 Barcelona Fashion. Media and buyers can register here.